For years, I was a dedicated Canon user. But since last January, I have a Nikon Keymission action camera, and the battery was an important factor. When I saw that this camera has the same battery, I decided to switch. I do miss some Canon options, like creating a new folder to save photos in every day. If you're on a longer trip, that's a nice function.
I take a lot of long walks. The weight of the camera is important, and this device is very leightweight. The compact size of the device makes it an ideal travel companion, compared to other cameras.